Merchant Listing Statement
Last modified April 10, 2026
Rules and expectations for merchants and businesses listed on Moonwalk.
Moonwalk Merchant Listing Statement
We're pleased to feature your business on Moonwalk — an independent, third-party platform that connects you with customers and gives you direct access to honest, first-hand feedback from the people who experience your products, your services, and your space. Our goal is to help you better understand your customers and grow your reputation through real, earned trust.
Moonwalk's rankings, ratings, and search results are determined algorithmically based on real user activity. We do not sell ranking placement, star ratings, or review outcomes — and we never will.
This Statement is a short overview of what you should know as a business listed on Moonwalk: what you can do, what we ask you not to do, and what we'll do if those rules are broken.
What you can do as a business on Moonwalk
- Manage your listing. Once you've claimed your business in the Moonwalk app, you can keep details like your name, address, hours, contact information, and photos accurate and up to date.
- Respond to reviews of your business directly on Moonwalk.
- Post photos, videos, and updates to the Moonwalk feed to showcase what's new, special events, your space, your team, and anything else you want potential customers to see.
- Report reviews you believe break Moonwalk's rules using the report button on each review. We assess reports case-by-case and may, at our discretion, leave the review in place, remove it, or take other action.
- Contact us at support@trymoonwalk.io for anything you can't handle in the app.
What you cannot do
To protect the integrity of Moonwalk and the trust of our users, businesses listed on Moonwalk — including their owners, employees, agents, contractors, affiliates, and anyone acting on their behalf are prohibited from:
- Posting reviews of your own business, or directing, requesting, or arranging for any other person to post on your behalf.
- Engaging review farms or paid review services — including paying, contracting with, or otherwise arranging for any third party to write or post reviews on Moonwalk.
- Offering compensation of any kind — money, discounts, free items, gifts, loyalty rewards, contest entries, or any other benefit — in exchange for reviews, positive ratings, edits to an existing review, or the removal of a review. This applies whether the offer is made openly or in private.
- Posting malicious, false, or defamatory content about competing businesses, directly or through any third party.
- Operating or coordinating multiple Moonwalk accounts — including high-activity or trusted user accounts — to influence ratings, rankings, review visibility, or any other platform outcome.
- Manipulating reviews, ratings, or rankings by any other means, including coordinated voting, fraudulent engagement, automated posting, or attempts to circumvent Moonwalk's anti-abuse systems.
- Threatening, harassing, intimidating, or retaliating against any user on the basis of a review they have posted, attempted to post, or declined to remove.
Enforcement
Moonwalk reviews user and merchant reports, monitors platform activity for signs of abuse, and may investigate at any time conduct we believe violates this Statement, the Moonwalk Terms of Service, the Moonwalk Review Guidelines, or applicable law.
Where we determine a violation has occurred or that a business's review activity shows signs of manipulation, Moonwalk reserves the right to take any one or more of the following actions, without prior notice:
- Remove individual reviews, photos, videos, or other content we determine to be fraudulent, incentivized, or otherwise non-compliant.
- Reset or recalculate ratings and rankings. We may remove historical ratings, reset star ratings, or exclude the business from algorithmic rankings, ranked lists, and discovery surfaces — for a period of time or permanently.
- Suspend the business's listing from public view on Moonwalk for a defined period.
- Permanently remove the business's listing in cases of severe, repeated, or willful violations.
- Suspend, restrict, or terminate any associated user or merchant accounts, including the ability to claim or manage listings on Moonwalk in the future.
- Cooperate with law enforcement, regulators, or affected third parties where we believe such cooperation is appropriate or required.
The action we take will reflect the nature and severity of the conduct, the business's history on the platform, and the impact on our users. Moonwalk's decision to take any action (or no action) in one case does not waive our right to take action in another.
Contact
Questions any other merchant inquiries can be sent to:
Moonwalk Labs — support@trymoonwalk.io